Modernising the Guest Experience: How EVT Streamlined Hotel Bookings with Ireckonu

“Ireckonu’s solution has brought our vision of a seamless guest experience to life, simplifying bookings and enhancing guest loyalty.”


Problem

EVT, the leading hospitality and entertainment company in Australia & New Zealand, sought to modernise its hotel booking engine to enable secure payments and contactless check-in, providing a seamless guest experience.

Solution

Ireckonu's CORE Middleware created a unified back end for multiple brand.com touchpoints and front ends, ensuring consistent bookings and loyalty experiences while simplifying website management.

Key results

80% uplift in prepaid reservations through brand.com
60% reduction in cancellation rates.
Reduced PCI compliance burden

Products & add-ons

CORE Middleware
Iknowu CDP+

Revolutionizing Hospitality: EVT's Success Story with Ireckonu's Streamlined Solutions

In a strategic move to redefine the guest experience, EVT, a leading hospitality and entertainment company in Australia & New Zealand, embarked on a mission to modernize its hotel booking system. Faced with the challenge of providing secure payments and contactless check-in while maintaining a seamless guest journey, EVT engaged Ireckonu for a transformative solution.

Ireckonu’s intervention was the implementation of their CORE Middleware, delivering a unified back end for EVT’s diverse brand touchpoints across multiple websites. This ensured consistency in bookings and loyalty experiences while streamlining the management of the brand’s online presence.

According to David Tuza, General Manager Digital & Distribution at EVT “Ireckonu’s solution has brought our vision of a seamless guest experience to life, simplifying bookings and enhancing guest loyalty.”

EVT’s collaboration with Ireckonu yielded impressive results, in guest satisfaction and key performance indicators:

  • Cost Reduction: Ireckonu’s expertise allowed EVT to streamline its technology stack, reducing reliance on external systems. This operational shift resulted in a 25% decrease in overall costs, a more efficient and cost-effective approach to managing their hospitality ecosystem.
  • Integration of Best-in-Class Tech Touchpoints: Ireckonu seamlessly integrated a range of new technologies, including Property Management Systems (PMS), self-service kiosks, and multiple online payment gateways. This integration allows EVT to stay at the forefront of technological advancements, ensuring a premium guest experience.
  • Boost in Prepaid Reservations: Implementing Ireckonu’s solution contributed to an 80% uplift in prepaid reservations through EVT’s brand websites. This shift to a seamless prepayment flow not only streamlined the booking process but also contributed to a 60% reduction in cancellation rates, a reflection, in part, to the effectiveness of Ireckonu’s guest enhancement.
  • PCI Compliance Relief: Ireckonu’s handling of payment processes through multiple online gateways reduced EVT’s Payment Card Industry Data Security Standard (PCI DSS) compliance burden. This ensured a more secure payment environment and freed up resources that could be redirected towards enhancing other aspects of the guest experience.
  • Single Customer View: While still a work-in-progress, Ireckonu’s is looking to help create a single customer view through deep system connectivity and integration into EVT’s booking ecosystem.

“Ireckonu’s solution has brought our vision of a seamless guest experience to life, simplifying bookings and enhancing guest loyalty.”

David Tuza, General Manager Digital & Distribution at EVT

In conclusion, EVT’s partnership with Ireckonu is a strong example of strategic technological solutions in the hospitality industry. By decreasing costs, integrating cutting-edge tech touchpoints, and enhancing the prepayment flow, Ireckonu has played a key role in ensuring EVT is at the forefront of seamless guest experiences.