Hotel Middleware

Truly streamlined data across hotels
with machine learning.

And ensure data accuracy amongst all tools.

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Less downtime.
Clean data.

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Seamlessly integrate all systems with Ireckonu’s API Portal, achieve data harmony through consolidation, and effortlessly access all reservations with Reservation Store.

Rupert Gutteridge, COO

Decrease downtime, have full visibility on the performance of all systems & auto-correct errors.

Rupert Gutteridge, COO

Improve data quality for precise, reliable guest insights and superior hotel data.

Katya Nikitina, Project Manager

Elevate your hotel’s data-driven decisions with our comprehensive reporting & analytics.

Rik van Leeuwen, Head of Data

Solve problems.

Tackle hotel operator challenges by streamlining operations, removing duplicate guest profiles, and enhancing loyalty programs for improved guest experiences.

Discover more

Problem

I struggle with low-quality & limited communication between hotel solutions.

Example: PMS is not able to store all important information from POS.

Solution

Break data silos between software systems. We’ll ensure stable 2-way integrations with detailed data flowing through in real-time.

Data consolidation & normalization

Problem

I want visibility of critical integration issues across my technology stack.

Example: Integration between PMS & CRS has failed resulting in missing bookings.

Solution

Monitor the operational performance and send warning messages automatically for all hotels in real-time from one place.

Real-time monitoring

Problem

I cannot clearly see all reservations across my hotel chain in real-time.

Example: Different PMS/CRS systems across the chain

Solution

Monitor reservations across your entire property portfolio from one intuitive dashboard

Reservation store

Problem

I struggle with scattered and siloed guest information across systems & hotels.

Example: PMS is not able to store all important information from POS.

Solution

Remove data silos between software systems. We’ll ensure stable 2-way integrations with detailed data flowing through in real-time.

Guest Data Sync

Insights you didn’t know you needed
using machine Learning.

Discover all standardized reports

Simplify KPI tracking across multiple hotels with 360° Analytics and gain quick insights.

Ensure reservation data is accurate. It finds and fixes problems like missing info & date errors, making your data more reliable.

Access comprehensive analysis of a hotel's performance across various booking channels.

Get a high-level summary of each room type's performance, offering insights into ADR, RevPAR, occupancy, revenue, and room nights.

Features/Capabilities

Data Health
Integration Hub
Real-Time Monitoring
Reporting & BI

Data Health

Easily monitor the accuracy, completeness, consistency, timeliness, validity, and uniqueness of hospitality data.

Automatically enhance data flowing from all connected systems for superior quality.

Integration Hub

Effortlessly access all reservations from multiple integrated CRS and PMS systems in one view.

Centralize and normalize data from all connected hospitality systems to remove clutter and fragmented guest profiles.

Access an API Portal with over 150 APIs for seamless data integration and a central hub for IT solution development.

Real-Time Monitoring

Stay ahead of downtime by monitoring uptime of all integrated systems in real-time.

Gain insights and control over your API call with our dedicated log portal.

Automate error resolution for seamless IT operations with Auto-Heal.

Reporting & BI

Discover guest cluster transitions and profile attribute changes over time with our intuitive dashboard using automated guest segmentation.

Track the impact of email campaigns on reservations for the past two weeks.

Unknown Person Descriptive Analytics (CDP)

Explore touchpoint details for known and unknown guests, along with their channel usage.

Understand customer engagement behavior from first touchpoint to conversion.

Gain deeper insights into the transition from new to repeat guests, spotting patterns to scale to the rest of your audience.

Gain valuable insights into the influence of paid media channels on transient and group bookings so you can optimize hospitality marketing spend.

Get granular with your data to understand how different touch points affect guests' Lifetime Value (LTV).

Spot and stop churn before it happens using predictive analytics and Machine Learning to understand guest behavior.

Manual Segmentation – Overlap Report (CDP)

Effortlessly identify profile overlaps within manually segmented groups.

Manual segmentation – Activation Report (CDP)

Build customer segmentation with high-level and in-depth insights into guest activations and trends.

Unlock insights into the adoption, success, and cost-efficiency of loyalty programs.

Recognize and report on key metrics for every guest and spot thresholds of different cohorts.

Get in-depth insights into repeat guests, including their demographics, booking sources, and unique preferences.

Gain visibility into when profiles were merged and the effectiveness of matching rules.

Uncover the similarities of repeat guests with the Repeat Guest Report, offering detailed insights into repeat guests and their impact on the business.

Visual representation of profile creations based on multiple filters, ensuring quick detection of anomalies and adherence to business rules.

A comprehensive view of guest consent across all hotels in a portfolio.

Get insights into the metrics that matter from all connected systems, including guest revenue, stays, and data completeness.

Get a comprehensive view of guest stays and reservation details for Front Office employees.

Gain insights into standardized guest demographics for strategic targeting from data sourced from all connected systems.

Easily verify valid and invalid email addresses.

Ensure reservation data is accurate. Find and fix problems like missing data & other errors.

Assess the integrity of all profile data in the reservation database.

Assess the data quality of all folio Invoices in the reservations database.

Enhance data quality assessment and address accuracy.

Understand a room type's performance, offering insights into ADR, RevPAR, occupancy, revenue, and room nights.

Analyze lead times, assess reservation distribution, and compare data between hotels to make informed pricing and strategy decisions.

Empower headquarters with comprehensive insights based on six crucial performance metrics.

Access comprehensive analysis of a hotel's performance across various booking channels.

Gain valuable insights into cancellation behavior using historical data and guest trends.

Gain valuable insights into cancellation behavior using historical data and guest trends.

Analyze booking patterns to adapt strategies for more significant revenue impact.

Manage and monitor ancillary income, gaining insight into its performance and impact across hotels.

Simplify KPI tracking across multiple hotels with 360° Analytics and gain quick insights.

Access all raw data and create custom reports without requiring complex middleware expertise.

“Without Ireckonu, CitizenM would not be where we are now, let alone where we will be in 5 to 10 years.”

Micheal Levie - Co-founder CitizenM

Less downtime. Clean data.

Solve problems.

I struggle with low-quality & limited communication between hotel solutions.

I want visibility of critical integration issues across my technology stack.

I cannot clearly see all reservations across my hotel chain in real-time.

I struggle with scattered and siloed guest information across systems & hotels.

Insights you didn’t know you needed using machine Learning.

Features/Capabilities

Data Health

Integration Hub

Real-Time Monitoring

Reporting & BI

“Without Ireckonu, CitizenM would not be where we are now, let alone where we will be in 5 to 10 years.”

Less downtime.
Clean data.

Insights you didn’t know you needed
using machine Learning.